{"id":17226,"date":"2020-12-20T18:47:28","date_gmt":"2020-12-20T11:47:28","guid":{"rendered":"https:\/\/amonous.com\/?p=17226"},"modified":"2020-12-20T18:47:28","modified_gmt":"2020-12-20T11:47:28","slug":"muc-luong-nganh-digital-marketing-tai-viet-nam-nam-2020","status":"publish","type":"post","link":"https:\/\/amonous.com\/en\/muc-luong-nganh-digital-marketing-tai-viet-nam-nam-2020\/","title":{"rendered":"M\u1ee9c l\u01b0\u01a1ng ng\u00e0nh Digital Marketing t\u1ea1i Vi\u1ec7t Nam n\u0103m 2020"},"content":{"rendered":"

T\u1ea1i Vi\u1ec7t Nam ch\u1ebf \u0111\u1ed9 l\u01b0\u01a1ng Digital Marketing r\u1ea5t h\u1ea5p d\u1eabn b\u1edfi \u0111\u00e2y l\u00e0 ng\u00e0nh ngh\u1ec1 \u0111ang hot. C\u00f9ng tham kh\u1ea3o m\u1ee9c l\u01b0\u01a1ng trung b\u00ecnh m\u1edbi nh\u1ea5t nh\u00e9.<\/em><\/strong><\/p>\n

Trong nh\u1eefng n\u0103m g\u1ea7n \u0111\u00e2y, Digital Marketing<\/strong><\/em><\/a> \u0111ang l\u00e0 m\u1ed9t trong nh\u1eefng ng\u00e0nh h\u1ea5p d\u1eabn thu h\u00fat nhi\u1ec1u b\u1ea1n sinh vi\u00ean quan t\u00e2m. M\u1ed9t trong nh\u1eefng y\u1ebfu t\u1ed1 quan tr\u1ecdng c\u00e2n nh\u1eafc tr\u01b0\u1edbc khi theo \u0111u\u1ed5i ngh\u1ec1 ch\u00ednh l\u00e0 m\u1ee9c l\u01b0\u01a1ng, th\u01b0\u1edfng. Digital Marketing \u0111\u01b0\u1ee3c chia th\u00e0nh nhi\u1ec1u ng\u00e0nh ngh\u1ec1 nh\u1ecf v\u00e0 c\u00f3 m\u1ee9c thu nh\u1eadp t\u00f9y v\u00e0o t\u1eebng v\u1ecb tr\u00ed c\u00f4ng vi\u1ec7c, kinh nghi\u1ec7m l\u00e0m vi\u1ec7c kh\u00e1c nh\u01b0 sau:<\/p>\n

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SEO (7-20 tri\u1ec7u\/th\u00e1ng)<\/strong><\/h5>\n

SEO Manager<\/em><\/strong>:<\/strong>\u00a0V\u1ecb tr\u00ed c\u01a1 b\u1ea3n trong l\u0129nh v\u1ef1c Digital Marketing \u0111\u00f2i h\u1ecfi nhi\u1ec1u kinh nghi\u1ec7m v\u00e0 y\u00eau c\u1ea7u kh\u1eaft khe t\u1eeb \u1ee9ng c\u1eed vi\u00ean. M\u1ed9t SEO Manager c\u1ea7n c\u00f3 t\u1ed1t ch\u1ea5t nh\u01b0: kh\u1ea3 n\u0103ng s\u00e1ng t\u1ea1o n\u1ed9i dung, thi\u1ebft k\u1ebf b\u1ed1 c\u1ee5c website, k\u1ef9 n\u0103ng s\u1eed d\u1ee5ng m\u00e1y t\u00ednh th\u00e0nh t\u1ea1o, hi\u1ec3u bi\u1ebft v\u1ec1 k\u1ef9 thu\u1eadt s\u1ed1. M\u1ee9c l\u01b0\u01a1ng dao \u0111\u1ed9ng t\u1eeb\u00a018 tri\u1ec7u \u0111\u1ebfn 20 tri\u1ec7u\/th\u00e1ng<\/strong>.<\/p>\n

SEO Leader:<\/em><\/strong>\u00a0Ch\u1ecbu tr\u00e1ch nhi\u1ec7m x\u00e2y d\u1ef1ng k\u1ebf ho\u1ea1ch plan SEO, x\u00e2y d\u1ef1ng KPI cho t\u1eebng th\u00e0nh vi\u00ean trong team. M\u1ee9c l\u01b0\u01a1ng dao \u0111\u1ed9ng t\u1eeb\u00a012 tri\u1ec7u \u0111\u1ebfn 15 tri\u1ec7u\/th\u00e1ng.\u00a0<\/strong><\/p>\n

Nh\u00e2n vi\u00ean SEO<\/em><\/strong>:<\/em><\/strong> Nhi\u1ec7m v\u1ee5 setup v\u1ec7 tinh, x\u00e2y d\u1ef1ng backlink, web 2.0, t\u1ed1i \u01b0u h\u00f3a onpage c\u01a1 b\u1ea3n trong content, l\u1ed7i search console,\u2026 m\u1ee9c l\u01b0\u01a1ng giao \u0111\u1ed9ng t\u1eeb\u00a07 tri\u1ec7u \u0111\u1ebfn 10 tri\u1ec7u\/th\u00e1ng.<\/strong><\/p>\n

Content Marketing Specialist (4-18 tri\u1ec7u\/th\u00e1ng)<\/strong><\/h5>\n

Content Marketing Specialist \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 l\u00e0 v\u1ecb tr\u00ed c\u00f3 t\u1ea7m quan tr\u1ecdng \u1ea3nh h\u01b0\u1edfng l\u1edbn \u0111\u1ebfn to\u00e0n b\u1ed9 ng\u00e0nh Digital Marketing. Nhi\u1ec7m v\u1ee5 s\u00e1ng t\u1ea1o n\u1ed9i dung cho b\u1eb1ng ng\u00f4n ng\u1eef v\u00e0 c\u00e1ch di\u1ec5n \u0111\u1ea1t g\u00e2y s\u1ef1 ch\u00fa \u00fd cho ng\u01b0\u1eddi xem. Y\u00eau c\u1ea7u \u00edt nh\u1ea5t 3 n\u0103m kinh nghi\u1ec7m. M\u1ee9c l\u01b0\u01a1ng dao \u0111\u1ed9ng t\u1eeb 4 tri\u1ec7u \u0111\u1ebfn 18 tri\u1ec7u\/th\u00e1ng.<\/p>\n

Social Media Manager (7-15 tri\u1ec7u\/th\u00e1ng)<\/h5>\n

Social Media Manager nhi\u1ec7m v\u1ee5 ch\u00ednh l\u00e0 \u0111\u0103ng t\u1ea3i c\u00e1c b\u00e0i vi\u1ebft l\u00ean website theo l\u1ecbch tr\u00ecnh \u0111\u01b0\u1ee3c s\u1eafp x\u1ebfp. Y\u00eau c\u1ea7u kinh nghi\u1ec7m \u00edt nh\u1ea5t 2 n\u0103m trong l\u0129nh v\u1ef1c n\u00e0y. M\u1ee9c l\u01b0\u01a1ng dao \u0111\u1ed9ng t\u1eeb 7 tri\u1ec7u \u0111\u1ebfn 15 tri\u1ec7u\/th\u00e1ng.<\/p>\n

Digital Marketing Manager (36-45 tri\u1ec7u\/th\u00e1ng)<\/strong><\/h5>\n

Digital Marketing Manager th\u1ef1c hi\u1ec7n c\u00f4ng vi\u1ec7c s\u00e1ng t\u1ea1o v\u00e0 gi\u00e1m s\u00e1t nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c Marketing \u0111\u01b0\u1ee3c v\u1eadn h\u00e0nh. B\u00ean c\u1ea1nh \u0111\u00f3, t\u1ea1o \u1ea5n t\u01b0\u1ee3ng cho th\u01b0\u01a1ng hi\u1ec7u ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng. Y\u00eau c\u1ea7u kinh nghi\u1ec7m tr\u00ean 3 \u0111\u1ebfn 5 n\u0103m chuy\u00ean ng\u00e0nh n\u00e0y. M\u1ee9c l\u01b0\u01a1ng dao \u0111\u1ed9ng t\u1eeb 36 tri\u1ec7u \u0111\u1ebfn 45 tri\u1ec7u\/th\u00e1ng.<\/p>\n

C\u00f4ng vi\u1ec7c c\u1ee5 th\u1ec3 c\u1ee7a m\u1ed9t nh\u00e2n vi\u00ean Digital Marketing<\/strong><\/h5>\n

Kh\u00e1c v\u1edbi Agency v\u1ec1 Digital Marketing hay c\u00e1c ph\u00f2ng Marketing quy m\u00f4 l\u00e0m vi\u1ec7c l\u1edbn th\u00ec m\u1ed7i nh\u00e2n vi\u00ean s\u1ebd chuy\u00ean s\u00e2u m\u1ed9t m\u1ea3ng v\u00e0 kh\u1ed1i l\u01b0\u1ee3ng c\u00f4ng vi\u1ec7c t\u1eadp trung v\u00e0o m\u1ed9t m\u1ea3ng nh\u1ea5t \u0111\u1ecbnh, c\u00f2n v\u1edbi c\u00f4ng ty quy m\u00f4 v\u1eeba v\u00e0 nh\u1ecf th\u00ec kh\u1ed1i l\u01b0\u1ee3ng c\u00f4ng vi\u1ec7c \u00edt h\u01a1n v\u00e0 d\u00e0n tr\u1ea3i h\u01a1n v\u00ec ch\u1ec9 d\u1ed3n v\u00e0o m\u1ed9t lo\u1ea1i task.<\/p>\n

Trong m\u1ed9t c\u00f4ng ty tuy\u1ec3n d\u1ee5ng v\u1ecb tr\u00ed Digital Marketing t\u00ednh ch\u1ea5t c\u00f4ng vi\u1ec7c s\u1ebd d\u1ef1a theo m\u00f4 h\u00ecnh c\u00f4ng ty l\u1edbn hay nh\u1ecf. Nh\u01b0ng m\u1ed9t trong 4 k\u1ef9 n\u0103ng b\u1eaft bu\u1ed9c c\u1ea7n ph\u1ea3i c\u00f3 nh\u01b0: Google, Facebook, SEO, Content,\u2026B\u00ean c\u1ea1nh \u0111\u00f3, ph\u1ea3i th\u00e0nh th\u1ea1o m\u1ed9t s\u1ed1 c\u00f4ng c\u1ee5 h\u1ed7 tr\u1ee3 c\u00f4ng vi\u1ec7c bao g\u1ed3m:<\/p>\n