{"id":18053,"date":"2021-07-07T22:31:40","date_gmt":"2021-07-07T15:31:40","guid":{"rendered":"https:\/\/amonous.com\/?p=18053"},"modified":"2021-07-07T22:31:40","modified_gmt":"2021-07-07T15:31:40","slug":"marketing-su-lua-chon-hang-dau-cho-hien-tai-va-tuong-lai","status":"publish","type":"post","link":"https:\/\/amonous.com\/marketing-su-lua-chon-hang-dau-cho-hien-tai-va-tuong-lai\/","title":{"rendered":"Marketing – s\u1ef1 l\u1ef1a ch\u1ecdn h\u00e0ng \u0111\u1ea7u cho hi\u1ec7n t\u1ea1i v\u00e0 t\u01b0\u01a1ng lai"},"content":{"rendered":"
Marketing l\u00e0 ng\u00e0nh h\u1ecdc lu\u00f4n \u0111\u01b0\u1ee3c c\u00e1c b\u1ea1n th\u00ed c\u00e2n nh\u1eafc l\u1ef1a ch\u1ecdn khi v\u00e0o \u0111\u1ea1i h\u1ecdc, ch\u00ednh v\u00ec v\u1eady lu\u00f4n c\u00f3 nhi\u1ec1u c\u00e2u h\u1ecfi \u0111\u01b0\u1ee3c \u0111\u1eb7t ra xoay quanh ng\u00e0nh h\u1ecdc n\u00e0y, \u0111\u01a1n c\u1eed l\u00e0\u00a0\u201cH\u1ecdc\u00a0ng\u00e0nh Marketing<\/a> th\u1ef1c h\u00e0nh, th\u1ef1c t\u1eadp \u1edf \u0111\u00e2u?\u201d. H\u00e3y c\u00f9ng t\u00ecm c\u00e2u tr\u1ea3 l\u1eddi qua c\u00e1c th\u00f4ng tin b\u1ed5 \u00edch v\u1ec1 ng\u00e0nh Marketing nh\u00e9!\u00a0<\/strong><\/em><\/p>\n V\u1edbi nhu c\u1ea7u nh\u00e2n l\u1ef1c ch\u01b0a bao gi\u1edd \u0111\u01b0\u1ee3c coi l\u00e0 \u0111\u1ee7 \u0111i c\u00f9ng v\u1edbi m\u1ee5c ti\u00eau ch\u00fa tr\u1ecdng th\u1ef1c h\u00e0nh v\u00e0 tr\u1ea3i nghi\u1ec7m th\u1ef1c t\u1ebf t\u1ea1i Vi\u1ec7t Nam hi\u1ec7n nay, \u0110\u1ea1i h\u1ecdc Ph\u00fa Xu\u00e2n<\/strong><\/em><\/a> \u0111\u00e3 t\u1eadn d\u1ee5ng s\u1ef1 song h\u00e0nh gi\u1eefa l\u00fd thuy\u1ebft v\u00e0 t\u00ednh t\u1eadp trung th\u1ef1c ti\u1ec5n \u0111\u1ec3 thu h\u00fat c\u00e1c sinh vi\u00ean th\u1ef1c s\u1ef1 khao kh\u00e1t kh\u00e1m ph\u00e1 chuy\u00ean ng\u00e0nh Marketing<\/strong><\/a><\/em> mang nhi\u1ec1u t\u00ednh c\u1ea1nh tranh n\u00e0y<\/p>\n Khi theo h\u1ecdc\u00a0ng\u00e0nh Marketing<\/strong> <\/em><\/a>t\u1ea1i \u0110\u1ea1i h\u1ecdc Ph\u00fa Xu\u00e2n<\/strong><\/em><\/a>, c\u00e1c b\u1ea1n sinh vi\u00ean s\u1ebd \u0111\u01b0\u1ee3c th\u1ef1c h\u00e0nh th\u1ef1c t\u1eadp t\u1ea1i c\u00e1c ph\u00f2ng ban nh\u01b0:<\/p>\n V\u00e0 c\u00f3 th\u1ec3 \u0111\u1ea3m nhi\u1ec7m c\u00f4ng vi\u1ec7c \u1edf nhi\u1ec1u v\u1ecb tr\u00ed:<\/p>\n V\u00e0 \u0111\u01b0\u1ee3c trang b\u1ecb \u0111\u1ea7y \u0111\u1ee7 c\u00e1c ki\u1ebfn th\u1ee9c v\u1ec1 l\u1eadp k\u1ebf ho\u1ea1ch kinh doanh, x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c ph\u00e2n ph\u1ed1i s\u1ea3n ph\u1ea9m, ch\u00ednh s\u00e1ch gi\u00e1, nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng, marketing s\u1ea3n ph\u1ea9m, truy\u1ec1n th\u00f4ng th\u01b0\u01a1ng hi\u1ec7u,\u2026<\/p>\n C\u00e1c b\u1ea1n sinh vi\u00ean khi theo h\u1ecdc ng\u00e0nh Marketing<\/strong> <\/em><\/a>t\u1ea1i tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Ph\u00fa Xu\u00e2n<\/strong><\/em><\/a> \u0111\u01b0\u1ee3c trang b\u1ecb ki\u1ebfn th\u1ee9c n\u1ec1n t\u1ea3ng v\u00e0 chuy\u00ean s\u00e2u v\u1ec1 qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p, qu\u1ea3n tr\u1ecb marketing, qu\u1ea3n tr\u1ecb r\u1ee7i ro, qu\u1ea3n tr\u1ecb d\u1ef1 \u00e1n, Marketing qu\u1ed1c t\u1ebf,… \u0111\u1ec3 \u0111i\u1ec1u h\u00e0nh v\u00e0 qu\u1ea3n l\u00fd doanh nghi\u1ec7p. B\u00ean c\u1ea1nh \u0111\u00f3, nh\u00e0 tr\u01b0\u1eddng c\u0169ng t\u1ea1o \u0111i\u1ec1u ki\u1ec7n cho sinh vi\u00ean ng\u00e0nh Marketing<\/strong> <\/em><\/a>tham gia thuy\u1ebft tr\u00ecnh, ph\u1ea3n bi\u1ec7n th\u00f4ng qua c\u00e1c b\u00e0i t\u1eadp \u0111a d\u1ea1ng. C\u0169ng t\u1eeb c\u00e1ch d\u1ea1y v\u00e0 h\u1ecdc \u0111\u00f3, sinh vi\u00ean s\u1ebd c\u00f3 \u0111\u01b0\u1ee3c c\u00e1c k\u1ef9 n\u0103ng l\u00e0m vi\u1ec7c nh\u00f3m, l\u00ean \u00fd t\u01b0\u1edfng t\u1ed5 ch\u1ee9c c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh, di\u1ec5n thuy\u1ebft c\u0169ng nh\u01b0 th\u1ef1c h\u00e0nh k\u1ef9 n\u0103ng l\u00e3nh \u0111\u1ea1o.<\/p>\n V\u00e0 \u0111\u1eb7c bi\u1ec7t h\u01a1n t\u1ea1i PXU, sinh vi\u00ean khoa Marketing<\/strong> <\/em><\/a>c\u00f3 h\u1eb3n c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh h\u1ecdc m\u00f4 ph\u1ecfng – n\u01a1i c\u00e1c b\u1ea1n sinh vi\u00ean qu\u1ea3n l\u00fd doanh nghi\u1ec7p c\u1ee7a ri\u00eang m\u00ecnh v\u1edbi c\u00e1c ch\u1ee9c v\u1ee5 t\u1eeb Gi\u00e1m \u0111\u1ed1c T\u00e0i ch\u00ednh, Gi\u00e1m \u0111\u1ed1c Kinh doanh, Gi\u00e1m \u0111\u1ed1c Nh\u00e2n s\u1ef1, Tr\u01b0\u1edfng ph\u00f2ng Marketing,… v\u00e0 th\u1ef1c hi\u1ec7n c\u00e1c k\u1ebf ho\u1ea1ch, chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ec3 ph\u00e1t tri\u1ec3n kinh doanh – t\u00f9y theo y\u00eau c\u1ea7u c\u1ee5 th\u1ec3 c\u1ee7a t\u1eebng h\u1ecdc ph\u1ea7n. T\u1eeb \u0111\u00f3, sinh vi\u00ean kh\u00f4ng ch\u1ec9 b\u01b0\u1edbc \u0111\u1ea7u h\u00ecnh dung \u0111\u01b0\u1ee3c c\u00e1ch th\u1ee9c v\u1eadn h\u00e0nh c\u1ee7a m\u1ed9t doanh nghi\u1ec7p m\u00e0 c\u00f2n tranh th\u1ee7 c\u1ee7ng c\u1ed1 ki\u1ebfn th\u1ee9c chuy\u00ean m\u00f4n, k\u1ef9 n\u0103ng l\u00e0m vi\u1ec7c nh\u00f3m, \u0111\u00e0m ph\u00e1n, x\u1eed l\u00fd t\u00ecnh hu\u1ed1ng.<\/p>\n <\/p>\n Gi\u1edd h\u1ecdc c\u1ee7a c\u00e1c b\u1ea1n sinh vi\u00ean c\u00f2n c\u00f3 s\u1ef1 xu\u1ea5t hi\u1ec7n c\u1ee7a c\u00e1c chuy\u00ean gia, l\u00e3nh \u0111\u1ea1o c\u00e1c c\u00f4ng ty, t\u1eadp \u0111o\u00e0n uy t\u00edn nh\u1eb1m chia s\u1ebb kinh nghi\u1ec7m, gi\u1ea3ng d\u1ea1y nh\u1eefng ki\u1ebfn th\u1ee9c li\u00ean quan v\u1ec1 v\u1eadn h\u00e0nh, chi\u1ebfn l\u01b0\u1ee3c, kinh doanh c\u1ee5 th\u1ec3 v\u00e0 truy\u1ec1n c\u1ea3 c\u1ea3m h\u1ee9ng h\u1ecdc t\u1eadp cho sinh vi\u00ean.<\/p>\n Ngo\u00e0i ra, Ng\u00e0nh Marketing<\/strong> <\/em><\/a>PXU lu\u00f4n ch\u1ee7 \u0111\u1ed9ng t\u1ed5 ch\u1ee9c nh\u1eefng ho\u1ea1t \u0111\u1ed9ng k\u1ebft n\u1ed1i v\u1edbi c\u00e1c doanh nghi\u1ec7p \u0111\u1ed1i t\u00e1c, ng\u00e0y c\u00e0ng m\u1edf r\u1ed9ng h\u01a1n ph\u1ea1m vi h\u1ee3p t\u00e1c v\u1edbi c\u00e1c doanh nghi\u1ec7p trong v\u00e0 ngo\u00e0i n\u01b0\u1edbc \u0111\u1ec3 t\u1ea1o \u0111i\u1ec1u ki\u1ec7n giao l\u01b0u, h\u1ecdc h\u1ecfi cho c\u00e1c b\u1ea1n sinh vi\u00ean. C\u00e1c ho\u1ea1t \u0111\u1ed9ng, cu\u1ed9c thi v\u00e0 s\u00e2n ch\u01a1i v\u1ec1 kinh doanh, kinh t\u1ebf, kh\u1edfi nghi\u1ec7p s\u1ebd gi\u00fap sinh vi\u00ean \u0111\u01b0\u1ee3c ti\u1ebfp x\u00fac, h\u1ecdc h\u1ecfi nh\u1eefng k\u1ef9 n\u0103ng, kinh nghi\u1ec7m ph\u1ee5c v\u1ee5 cho c\u00f4ng vi\u1ec7c trong t\u01b0\u01a1ng lai t\u1eeb nh\u1eefng doanh nghi\u1ec7p, chuy\u00ean gia gi\u00e0u kinh nghi\u1ec7m.<\/p>\n Song song \u0111\u00f3, nh\u1eefng s\u00e2n ch\u01a1i kh\u1edfi nghi\u1ec7p nh\u01b0 \u00dd t\u01b0\u1edfng s\u00e1ng t\u1ea1o, Game k\u1ecbnh doanh m\u00f4 ph\u1ecfng,\u2026ch\u00ednh l\u00e0 \u201cb\u00ed k\u00edp\u201d \u0111\u1ec3 sinh vi\u00ean ho\u00e0n thi\u1ec7n b\u1ea3n th\u00e2n v\u1edbi k\u1ef9 n\u0103ng, t\u00e1c phong \u0111\u1ea7y chuy\u00ean nghi\u1ec7p \u0111\u1ebfn t\u1eeb lo\u1ea1t ho\u1ea1t \u0111\u1ed9ng ngo\u1ea1i kh\u00f3a s\u00f4i \u0111\u1ed9ng, th\u00fa v\u1ecb.<\/p>\n <\/p>\n N\u0103m 2021, \u0110\u1ea1i h\u1ecdc Ph\u00fa Xu\u00e2n ti\u1ebfp t\u1ee5c tuy\u1ec3n sinh ng\u00e0nh Qu\u1ea3n tr\u1ecb Kinh doanh \u2013 Marketing theo hai ph\u01b0\u01a1ng th\u1ee9c:<\/p>\n Th\u00ed sinh mong mu\u1ed1n theo h\u1ecdc ng\u00e0nh ng\u00f4n ng\u1eef Vi\u1ec7t Nam h\u1ecdc c\u00f3 th\u1ec3 x\u00e9t tuy\u1ec3n theo c\u00e1c t\u1ed5 h\u1ee3p m\u00f4n:<\/p>\n Th\u00ed sinh quan t\u00e2m \u0111\u0103ng k\u00ed\u00a0t\u1ea1i \u0111\u00e2y<\/strong><\/em><\/a><\/p>\n Hy v\u1ecdng v\u1edbi nh\u1eefng th\u00f4ng tin b\u00e0i vi\u1ebft \u0111\u00e3 chuy\u1ec3n t\u1ea3i, nh\u1eefng b\u1ea1n th\u00ed sinh c\u00f3 t\u1ed1 ch\u1ea5t v\u00e0 y\u00eau th\u00edch l\u0129nh v\u1ef1c\u00a0Marketing\u00a0s\u1ebd c\u00f3 \u0111\u1ed9ng l\u1ef1c v\u00e0 quy\u1ebft t\u00e2m theo \u0111u\u1ed5i ng\u00e0nh h\u1ecdc gi\u00e0u ti\u1ec1m n\u0103ng n\u00e0y. V\u00e0 \u0111\u00e3 t\u00ecm ra \u0111\u00e1p \u00e1n cho c\u00e2u h\u1ecfi\u00a0\u201cH\u1ecdc\u00a0<\/strong>ng\u00e0nh Marketing<\/strong>\u00a0th\u1ef1c h\u00e0nh, th\u1ef1c t\u1eadp \u1edf \u0111\u00e2u?\u201d<\/strong>. Ch\u00fac c\u00e1c b\u1ea1n th\u00e0nh c\u00f4ng nh\u00e9!<\/em><\/p>\n >\u00a0\u0110i\u1ec1u g\u00ec khi\u1ebfn ng\u00e0nh Qu\u1ea3n tr\u1ecb Kinh doanh PXU h\u1ea5p d\u1eabn \u0111\u1ebfn th\u1ebf?<\/a><\/p>\n >\u00a06 L\u00fd do doanh nghi\u1ec7p c\u1ea7n v\u1ecb tr\u00ed marketing l\u00e0 g\u00ec?<\/a><\/p>\n >\u00a0Digital Marketing v\u00e0 tri\u1ec3n v\u1ecdng ngh\u1ec1 nghi\u1ec7p trong t\u01b0\u01a1ng lai<\/a><\/p>\nM\u00f4i tr\u01b0\u1eddng th\u1ef1c h\u00e0nh c\u1ee7a sinh vi\u00ean ng\u00e0nh Marketing?<\/strong><\/h3>\n
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Nh\u1eefng \u01b0u th\u1ebf khi h\u1ecdc ng\u00e0nh Marketing t\u1ea1i PXU?<\/strong><\/h2>\n
Tho\u00e1t kh\u1ecfi c\u00e1c gi\u1edd h\u1ecdc truy\u1ec1n th\u1ed1ng<\/h3>\n
X\u00e9t tuy\u1ec3n v\u00e0o ng\u00e0nh Qu\u1ea3n tr\u1ecb Kinh doanh \u2013 Marketing nh\u01b0 th\u1ebf n\u00e0o?<\/h3>\n
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Xem th\u00eam<\/h5>\n
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